130 E Bell St • Neenah, Wisconsin (920) 725-9291

Spring Sample Sale

Discounted Designer Wedding Gowns


It’s a challenging time for many and we know some haven’t been able to have that special in-store experience. We wanted to take this time to share some love and give those that have a shorter timeline, tighter budget, or just don’t want to wait for a custom order to arrive, the opportunity to have that designer dream gown at a discounted price! Our gowns have been gently used as samples for brides to try on, so they do have slight imperfections. Whether you are looking to keep the gown exactly as it is, or redesign it into the gown of your dreams, we are here for you.

Sample Sale FAQs

What is a Sample Gown?

Sample gowns are the designer wedding dresses that our buyers have purchased to always be in-store at Erika’s Bridal Couture. A sample gown is one that has been tried-on before; but is in good condition.


Our sample wedding gowns will range in price between $400 and $1210. Full payment is due upon purchase. 


Wedding gown sizing can vary, so please reference the size chart with each gown to get the most accurate measurement. Our sample wedding gowns range in size from size 6 – 16. Most gowns can be altered down two sizes without ruining the integrity of the dress. During alterations, your seamstress will help fit your gown to you. 


To ensure that perfect fit, alterations are a very important step in the wedding dress process. Nearly all bridal gowns need alterations and you can expect to pay approximately $300-$600 for this service. While we don’t offer alterations in-house, we do have seamstresses we recommend. Click HERE. Please note: You reserve the right to use the seamstress of your choice.

Refund policy

We hope you love your sample gown from Erika’s Bridal Couture. If you would like to return it, we are offering returns on all orders subject to adherence to these terms:

Returns will only be accepted within 2 days of you receiving your garment.

You must contact our team at [email protected] to arrange for your item to be returned.

Once we are contacted, we will lead you through the return process. Once confirmed, we must receive your item within 10 days from the return confirmation email.

Items must be in original condition in which they arrived: (i.e. free of makeup, marks and stains, and must not have been worn, altered or washed.)

Any tags must remain in place (we have thoroughly noted all pre-existing marks or flaws). We suggest all items are tried on as soon as they are received to ensure you can return items within our specified time-frame. Please try on the gown after a shower to avoid contact with moisturizer, deodorant and/or makeup. Additionally, please try on your gown on clean, carpeted or tiled flooring.

All items will undergo inspection upon return, and if passed, a refund will be issued for the price of the dress.

The price of shipping is non-refundable.

If for any reason your item does not pass inspection, our team will contact you with your options.

Shipping Policy

$50 Shipping Fee

UPS Shipping: contiguous United States.

For orders placed by 1 p.m. CST, most items ship within 48 hours of ordering; however, some orders may take up to 72 hours to process. Please note, we do not ship on Saturdays, Sundays, or holidays. Expedited orders cannot be delivered on weekends or holidays.

A tracking number will be provided for gown shipments.

Curb Side Pick Up (Fox Cities Only)

Please note, we are offering ‘Curb Side Pick Up’ for anyone who is in the Fox Cities area. Once your order is placed, we will send you an email to arrange a date/time for pick-up. 

If you are returning an item, once we receive your email saying you would like to do a return, we will arrange a date/time to meet you at the store to do so. Once we have quality-checked the gown and it passes the inspection, we will issue your refund.


Sample Bridal Gowns

Shop our selection of one-of-a-kind bridal gowns from the comfort of your home.  Every bride deserves to feel beautiful on their special day, no exceptions, no wedding date too soon. Check out our discounted wedding gowns, and reach out if you are interested. We will help you every step of the way!  


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